AI Insights · Timothy · January 2022
Top 5 Play Pass Games in New Zealand: Q4 2021 Performance
In Q4 2021, the top 5 Play Pass games in New Zealand showed varied performance in terms of downloads, revenue, and active users. Here are the highlights from Sensor Tower data.
The fourth quarter of 2021 presented an interesting landscape for the top 5 Play Pass games in New Zealand. Here's a detailed look at the performance of each game, based on data from Sensor Tower.
LEGO® DUPLO® WORLD from StoryToys Limited saw fluctuating weekly revenue, peaking at approximately $1.4K in late September and experiencing a low of around $252 in the final week of December. Weekly downloads showed a decline over the quarter, starting at 373 and ending at 172. Active users also saw a downward trend, beginning at 832 and closing the quarter at 703.
Hungry Shark Evolution by Ubisoft had a varied performance. Weekly revenue reached a high of about $821 in early October and a low of $328 in mid-December. The game's downloads fluctuated, peaking at 1.6K in the final week of December. Active users remained relatively stable, with a slight increase from 23.6K to 24.9K over the quarter.
Pixel Art - Color by Number from Easybrain Ltd showed steady weekly revenue, with notable peaks around $582 in late November and $459 in the final week of December. Downloads started at 446 and ended at 560, showing a gradual upward trend. Active users remained consistent, fluctuating around the 10K to 12K range throughout the quarter.
Touchgrind BMX 2 by Illusion Labs experienced modest weekly revenue, peaking at $413 in late September and hitting a low of $119 in early December. Downloads showed a positive trend, starting at 893 and rising to 1.4K by the end of December. Active users increased from 2.9K to 3.9K over the quarter.
The Battle of Polytopia from Midjiwan AB had consistent weekly revenue, fluctuating between $177 and $371. Downloads remained relatively low, with a peak of 231 in early October. Active users saw a slight decline, starting at 910 and ending at 720 by the end of December.
For more detailed insights and data, visit Sensor Tower.